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Notes from the people building Tock

Opinions about alarms, explanations of what the app is really doing at 3am, and the design arguments we had along the way. Shorter than the guides and rather more argumentative.

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Behind the app

What estimated sleep stages really mean

A phone cannot see your brain. Here is what estimated sleep stages are built from, where the accuracy holds up, and where the chart is guessing.

Aug 4, 2026 · 5 min read

Design notes

Why our streak is a moon and not a flame

Streak mechanics borrowed from fitness apps punish the night you most need slack. Here is how we built sleep streak tracking that forgives.

May 19, 2026 · 5 min read

Opinion

A steady schedule beats extra sleep

Regularity of timing often does more for how you feel than an extra half hour in bed. Here is why the weekend lie in quietly wrecks your Monday.

Apr 22, 2026 · 5 min read

Opinion

The snooze button is a design failure

Hitting snooze is not a willpower problem. The nine minute gap is an accident of 1950s gearing, and it makes every wake harder than the one before.

Mar 11, 2026 · 5 min read

Behind the app

What your phone can actually hear at night

A phone recording sleep at night is listening for snores, coughs and sleep talking. Here is exactly what it does with them, and what it does not do.

Feb 24, 2026 · 5 min read